Do you find yourself asking, “How can I give my patients more time when there are just not enough hours in the day?” or “How can I better communicate critical information to not only to my patients, but involved family members as well?” Randall Porter, MD, founder of CAP’s new CAPAdvantage program provider, Medical Memory, asked himself these same questions – not only as medical practitioner, but as a son helping to care for his out-of-state father diagnosed with cancer.
This frustrating experience as an out-of-area family member led Dr. Randall Porter, a neurosurgeon at the Barrow Brain and Spine (BB&S) in Phoenix, to launch Medical Memory – healthcare’s first enterprise cloud-based video patient engagement solution.
“I knew immediately how inefficient it was for physicians and their staffs to have the same conversation over and over again. I realized that a better, more efficient process would involve a video of doctor/patient consultations,” said Dr. Porter. And the results are proving him correct.
According to Julie Supple, ANP-BC at BB&S, “Our team has seen a significant reduction in post-visit phone calls from patients requesting more information about ‘…what the doctor said’.” Dr. Porter’s team at BB&S evaluated 400 patients: half of whom had clinical recordings of their visit and the other half did not.
The outcome was significant, showing a 25 percent reduction in the number of follow-up phone calls from the patient group that had access to their clinical recordings.” That’s 200 happier, more informed patients and 50 fewer post-visit phone calls where staff has to locate the care team, or pull and review a chart to answer the patient’s question.
Clinicians are also utilizing pre-recorded content to improve efficiency and the quality of the time spent interacting with the patient. According to Deborah Shepard, ACNP, at Barrow Brain and Spine, “We end up repeating the same things multiple times per week, such as post-operative instructions. We have found it much more impactful to have the patient watch pre-recorded, post-operative instructions where we know all of the generic instructions are covered 100 percent correctly every time. Then when the patient is done viewing that video, we come in and talk about the more personalized instructions important to that patient’s care.”
To see for yourself how this HIPAA-compliant videotaping platform can improve your practice efficiency and the patient experience, Medical Memory is pleased to offer CAP members a free 60-day trial. For more information visit www.themedicalmemory.com/cap-physicians, call 855-500-0051, or email CAP@themedicalmemory.com.